Ritika Shah

Ritika Shah

Hi, I’m Ritika a product designer, strategist, and DJ. I design digital products that balance research, storytelling, and business impact.

I’m drawn to complex problems where design can bring clarity, turning messy systems into intuitive products people enjoy using.

When I’m not designing, I’m behind the decks as Ritzzz, mixing sets inspired by the sounds of the 90s. Both my worlds share the same instinct for rhythm and flow: understanding people and reading the room.

If you’re building something meaningful and need a design partner who understands both systems and storytelling, let’s collaborate.

Hi, I’m Ritika a product designer, strategist, and DJ. I design digital products that balance research, storytelling, and business impact.

I’m drawn to complex problems where design can bring clarity, turning messy systems into intuitive products people enjoy using.

When I’m not designing, I’m behind the decks as Ritzzz, mixing sets inspired by the sounds of the 90s. Both my worlds share the same instinct for rhythm and flow: understanding people and reading the room.

If you’re building something meaningful and need a design partner who understands both systems and storytelling, let’s collaborate.

Hi, I’m Ritika a product designer, strategist, and DJ. I design digital products that balance research, storytelling, and business impact.

I’m drawn to complex problems where design can bring clarity, turning messy systems into intuitive products people enjoy using.

When I’m not designing, I’m behind the decks as Ritzzz, mixing sets inspired by the sounds of the 90s. Both my worlds share the same instinct for rhythm and flow: understanding people and reading the room.

If you’re building something meaningful and need a design partner who understands both systems and storytelling, let’s collaborate.

Work Experience:

Independent Product Designer

Freelance, 2024-Present

Senior Product Designer

Obvious, Bangalore, 2022-2024

Lead UX Designer

Navipoint Health, Remote, 2021-2022

Lead UX/UI Designer

EDGE, Bangalore, 2020-2021

Education:

Parsons School Of Design, New York

BFA Communication Design 2017

Cornell Tech, New York

Tech Product & Startup Studio 2016-17

Central Saint Martins, UAL, London

Study Abroad - Graphic Design in Fall 2016